Sustainability in labelling is a great idea not only for your business but also for the planet. The concept of eco-friendly labelling uses lesser material and when done right, there is a decrease in the purchasing and shipping cost. If you are wondering what are the right ways to adapt to eco-friendly labels and how you can switch to that, keep reading this article.
People know about sustainable packaging and they have shifted to different materials to ensure that they are eco-friendly. But most of them are not as bothered when it comes to the labels. The concept of recycled labels can benefit the planet as much as any other sustainable product.
This is because, in most cases, the label is left in the packaging when it goes to the recycle bin. The labels get burned off during the process of recycling. Thus, when you start designing the labels, ensure to choose a sustainable design that would burn off easily. This would help to protect the recycling equipment quite easily. You can also choose adhesives for the labels that are easy to be removed by the end-users. Of course, still, the labels would be thrown out with the package but when you use a biodegradable material, it can help to reduce the overall impact.
Recycled labels can be made up of various materials- they help to reduce the overall impact on the environment which is the most important benefit. The right choice of material would depend on your packaging requirements. For example, polylactic acid (PLA) is basically polyester made from renewable resources which include natural products like corn starch, tapioca and sugar cane. These ones are biobased and biodegradable, and they would decompose in the environment within 60 days, but it might take up to 100 years for them to get decomposed into landfills. This is basically a thermoplastic that needs to be mechanically recycled. You can also opt for partially or fully recyclable papers.
There are multiple benefits of using these recyclable products:
- They are very durable and can be used for a long period of time.
- They have very little impact on the environment and they help to preserve various environmental elements.
- They can get decomposed in the environment within a very few days, and help in reducing pollution.
- Using them develops a positive image of your company in the minds of the buyer. New age purchasers are ready to pay more for sustainable products.
Adapting to such changes will increase the brand awareness of your company, and that might positively impact your revenues. Thus, with so many benefits you must think about opting for new-age sustainable labelling right away.